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Services for Solution Providers

Services for Solution Providers

Ardent Partners is a data-driven research and advisory firm that specializes in supply management (which includes sourcing/procurement/supply management, accounts payable/B2B Payments/financial operations, and the future of work/extended workforce). Smart solution providers work with Ardent Partners because of the unrivaled depth and experience of our analyst team, the high impact and quality of our research, and the simple fact that our research reaches and influences more senior executives working in procurement, finance, and HR functions than any other firm. Contact us to learn how we can help you increase your awareness, reach, and revenues.

Ardent Partners’ services for solution providers fall into three general areas:

1
Advisory (and Consulting) Services

Ardent’s Advisory Service is designed to improve the performance of our clients by helping them build better solutions, make smarter decisions, reach a broader audience, and increase sales. Our expertise supports marketing, product, corporate, sales, customer/market, and partnership teams and strategies. This offering is a 12-month, “retainer-based” relationship with Ardent Partners that includes full access to its globally-recognized analyst team and industry-leading research.

How it Works

An annual, “all-you-can-eat” service that clients can utilize at their convenience and discretion to support any of their strategic and tactical business needs. Clients get direct and fast access to our experienced team of analysts and our entire research catalog (2,500+ docs). Regularly scheduled calls ensure that the strategic goals and objectives of the relationship are achieved. Ad hoc calls, questions and needs are typically met within 48 hours of the initial request. Our analysts are engaged and engaging. They are accessible, pragmatic, and highly-influential. Above all else, they have a deep view into and understanding of your target market. Our analysts will work proactively with you and your team to develop and then execute a strategic plan for the year.

Additionally, project-based engagements and interactive workshops have become a very popular way to start working with the team. Analyst days/hours may also be purchased a la carte.

Ardent Partners’ guidance has been invaluable in helping improve our solution strategy and our overall go-to-market approach. They really understand what software buyers are doing and why. The ROI on their advisory service is phenomenal.

2
Research Services

Solution providers use Ardent Partners’ research to educate the market, drive branding and marketing campaigns, improve customer engagement, and increase overall sales.

Each year, Ardent Partners publishes a large catalog of primary “state of the market” research reports, Technology Advisors, eBook series’, and dozens of other reports and presentations. These research studies offer a deep and penetrating look into the technology, operations, and talent strategies/approaches that help enterprises improve their performance.

Ardent’s research is published utilizing a rigorous methodology that leverages its analysts’ expertise, survey re­sponses from business executives and other inputs. Over the past 14 years, these reports have become the definitive industry reports, establishing new precedents and benchmarks for business leaders seeking to improve performance. These reports are part of the ongoing dialogue we have with our global community of practitioners and are the culmination of our years spent researching, analyzing, and discussing the key relation­ships, strategies, and technologies that drive Best-in-Class performance.

“The research programs with Ardent over the past few years have been our top performers. They deliver the highest quality research in the market and their analysts have a deep understanding of user requirements… And, they couldn’t be easier to work with.” ~ Chief Marketing Officer

3
Lead Generation and Influence

One of Ardent Partners’ key differentiators is its large and constantly expanding network of executives and decision-makers. Ardent Partners’ executive network includes millions of visitors to our websites each year, thousands of readers of our reports, and thousands more attending our events. Our newsletter subscriber list has more than 40,000 business practitioners (not consultants or providers) working primarily in procurement and finance, with a growing number working in HR. Ardent has spent the past 14 years building this network and the firm influence thousands of procurement, finance, and HR organizations each month with our research and guidance.

Each month, Ardent drives hundreds of business practitioners to its online webinars (Procurement and AP) as well as its CPO Rising Executive Roundtable Series and CPO Rising Summit (returning in 2024). Ardent also includes a lead generation component with the sponsorship of several of its major research publications.

“Other firms claim to have real influence; Ardent’s proof is in the pudding – they have a vast network of executive decision-makers that download and use their research, participate in their studies, and attend their events each month. It is impressive!” ~ Director, Lead Generation & Events

Al Girardi
Al Girardi - Global Vice President of Marketing & CMO
GEP Worldwide

Ardent Partners delivers superb research and powerful insight that reflects the firm’s deep understanding of enterprise procurement. In terms of both better understanding and better anticipating the challenges and opportunities in our market, Ardent Partners is an important part of our continued success as a procurement solution provider.

Elaine Benfield
Elaine Benfield - Global Influencer Marketing Lead
SAP Ariba

When we have a question about the market or need an expert opinion, we always call Ardent first. They have been an invaluable resource for our product, marketing, and sales teams for many years.

Greg Mark
Greg Mark - VP
Coupa

“Ardent Partners was our trusted advisor. They understand the technology landscape better than any firm and were a great resource for me and my executive team as we faced big challenges.”

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